Wed, Dec. 29 - 8:15 pm Pac 12 Logo vs. Big 12 Logo

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Fan Zone


December 29, 2021
3:00 pm – 8:00 pm

The Fan Zone is the official gathering place before the game. More than 10,000 fans, alumni groups, and university bands will come together to celebrate before the big game.

Located one block north of the Alamodome at Sunset Station, this fun and exciting event is free to the public and will feature food and drink booths, interactive games, and music on the Bud Light Stage.

Bowl partners can sponsor the entire Fan Zone as the title sponsor, a single-stage, or set up an interactive exhibit space to feature their products and generate leads.

For more information, please call (210) 704-6391 or email

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Every Thing You Need For Game Day.

Gear up and plan your trip to arrive in time to enjoy all the pregame activities.

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