Wed, Dec. 29 - 8:15 pm Big 12 Logo vs. Pac 12 Logo

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In-game Exposure

The Alamodome’s new HD video walls and 360-degree LED ribbon boards offer Bowl partners exposure through memorable moments, branded promotions and fan interaction elements.


  • Flex Cam
  • Video Promotions
  • Fan Interaction
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Ad Placements

Both the Game Program and Fan Guide are distributed in print and online, while the Bowl Insider newsletter is emailed to 60,000+ subscribers 20 times a year. Local print, TV and radio ads are also available for Bowl partners.


  • Game Program Ads
  • Fan Guide Ads
  • Bowl Insider Newsletter Ads
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Digital Outreach Partner Opportunity

Digital Outreach

Utilize the Bowl’s reach (10+ million average impressions) and best-in-class data management platform to deliver traffic, addressable leads and knowledge about current customers with unique and engaging digital promotions.


  • Digital Ads
  • Social Media Promotions
  • Website Promotions
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Downtown Partners

Join the Valero Alamo Bowl’s Award Winning marketing campaign and reach the 65,000 fans attending Bowl Week festivities!


  • Website Listings
  • Social Media Mentions
  • Collateral Items
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Become A Partner

Support Our Partners

The Bowl’s loyal sponsors help fuel our growth and community impact. Please reward them with your patronage.

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Bowl Impact

Support from our partners has allowed our community outreach to increase year after year.

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